Advertising hub

Advertising hub

Advertising is an important way health practitioners and providers of regulated health services promote their services to the public.

Advertising can influence a consumer’s decision-making about their health care needs. It is important that consumers have access to information that is accurate, not misleading, and is supported by acceptable evidence.

The advertising hub contains the laws and other guidance about how to advertise, resources to help advertisers understand their advertising obligations and to check their advertising is correct, and information for the public including about how to make a complaint and how we manage complaints.

Advertising guidelines and other guidance

Read the advertising guidelines and other guidance about the advertising requirements

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Resources for advertisers

Practical tools and examples to help understand and apply the advertising requirements 

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Information for the public

Helpful information for consumers and the public about advertising of regulated health services

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Advertising complaints

Information about how to make a complaint and the complaints process

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Frequently asked questions

Answers to common questions about advertising

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Make a complaint

Make a complaint about advertising

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Page reviewed 9/02/2021